Hair care in winter: regular trimming and conscious care that works

What do people forget about their hair in winter?

Winter cold not only causes more daily inconveniences, but also poses a huge challenge to our hair. However, we often forget to think about it and only become concerned later when we see an unpleasant image in the mirror or notice unexplained hair breakage. In fact, it's very simple – all you need is a few small adjustments to your daily hair care routine and regular trimming of the ends.
Regular trimming is not just about aesthetics. It's an act of self-care that allows you to pause, renew, and maintain the health of your hair and your overall well-being throughout the year.

Note that regular haircuts do not mean cutting your hair every month or every few weeks.

At Creative Hair Stories, we recommend getting a trim every three to four months, or about once per season. This schedule allows you to maintain your style, remove split ends, and ensure that your hair grows neatly without breaking.

Why is regular trimming especially important in winter?

During the winter season, hair is affected by several strong factors such as cold, dry indoor air, hats, and constant friction. As a result, hair loses moisture faster, becomes brittle, and the ends begin to split.

Regular trimming helps to:

• remove split ends, which cause breakage and dryness;
• maintain a neat shape, even when growing your hair;
• support more even growth – hair looks stronger, more elastic, and less tangled.

It works for all hair types

It makes straight hair look lighter and more defined, highlights the natural movement of wavy hair, and helps curly hair maintain its shape, elasticity, and neat appearance. The technique and care accents differ only slightly, but the principle itself is universal.

Winter hair care routine: what should you change?

In winter, hair usually needs more moisture, nourishment, and protection than in other seasons. This does not mean a complicated routine – rather, a few thoughtful extra steps.

1. Increase moisture and nourishment.

During the cold season, incorporate the following more often:

• Moisturizing and oil-based masks;

• Heavier oil-based products are especially suitable for dry, curly, or chemically treated hair.

Creative Hair Stories often recommends the Davines OI line for winter – a universal, intensely nourishing care system with Roucou oil.

• OI Butter – a deeply nourishing mask/butter, suitable both as a classic mask after washing and as an intensive SPA treatment before washing.

• OI Shampoo is a gentle, milky-textured shampoo for daily use that helps maintain moisture balance, softness, and shine.

2. Leave-in products – winter must-haves

In winter, it is especially important to protect your hair between washes. Therefore, we recommend using the following products:

• OI Milk – a leave-in conditioner that makes combing easier, reduces frizz, and protects hair from friction with clothing. Apply to wet hair after washing and before drying.

• OI Oil – an oil for the ends, used on wet or dry hair, helping to maintain elasticity, shine, and protection.

3. Structural restoration for damaged hair

If your hair is damaged, chemically treated, weak, or prone to breakage, surface care alone may not be enough during the winter. In such cases, consider adding the K18 biomolecular restorative mask, which works from the inside to restore the hair structure at the molecular level. This is especially important in the winter when natural hair restoration slows down.

4. Gentler washing and the right water temperature

Try not to wash your hair too often – let it rest between washes.
Use lukewarm, not hot, water to wash your hair. This helps "close" the hair cuticles, making your hair look smoother and shinier.

5. Protection from heat and cold – an essential step

In winter, hair is more sensitive not only to cold, but also to hot styling tools. Sudden temperature changes weaken the hair structure, so protection from heat is essential.
Before drying or straightening, we recommend using Davines Melu Hair Shield – a lightweight protective spray that protects hair from the heat of hair dryers and straighteners, helping to prevent breakage and maintain hair strength.

Never go outside in winter with wet or damp hair. Moisture remaining in the hair expands in the cold and turns into ice, destroying the hair's structure from the inside. Even dry hair should be covered and kept warm – choose hats made of natural materials or style your hair so that it is covered by your coat (low ponytail, braid). This will protect your hair from porosity, frizz, loss of shine, and breakage.

6. Be gentle with your hair

In winter, avoid tight hairstyles that restrict your hair. Cold weather causes hair to lose elasticity, so tying it up or putting it in a tight bun can cause breakage. 
The same applies to hair clips, especially metal ones. Metals attract cold, which can damage your hair upon contact, making it more brittle and prone to breakage.
Also, avoid brushes with metal bristles, as they create static electricity, causing hair to become frizzy.

External care is not the only important thing

During the heating season, the air indoors becomes dry, which affects both the skin and hair. Therefore, it is worth:

• humidifying the air indoors;
• drinking enough water;
• taking care of your diet, sleep quality, and stress management.

The condition of your hair often reflects your overall well-being – when you take care of yourself, it shows in your hair.

Our approach at CHS

Regular haircuts every three to four months, combined with individually tailored seasonal care, ensure long-lasting, sustainable results. 

You'll experience less effort every day, more ease, and better well-being all year round.

Visit us / Book your appointment

Want to take care of your hair and well-being? Schedule an appointment for a haircut or a one-on-one consultation with the stylists at Creative Hair Stories, our studio in Vilnius.

Book your hair trim or consultation.

To test or purchase the products mentioned above, don't hesitate to contact us.

Book your hair trim or consultation.